BBA Degree Program: Scope & Opportunities

BBA is abbreviated as Bachelor of Business Administration. This degree program is designed to prepare the leader and entrepreneurs who could perform their best through the latest knowledge of management and administration roles.

The BBA degree program creates professionals in the business world to play multiple roles, as well as students, to come to know the various aspects of business studies.

The trend of business studies has been increasing every year. Parents and teachers often guide students to prefer business-related education as it provides vast opportunities in professional life.

This guide will help students in knowing the importance, scope, and various prospects of graduation in Business Administration.

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BBA is a 4-year degree program also known as BBA Hons. Universities design the BBA program to introduce the students to the basic skills and knowledge of economy, sales, marketing, business, industrial manufacturing, and other business services.

The BBA program is designed to fulfill some goals that are given as under:

  • The main goal of the degree is to develop managerial skills in a variety of subjects including marketing, economics, finance, business, human resource management, etc.
  • It is designed to provide vast knowledge about the structure and function of a business organization.
  • The degree enhances the communication skills as well as develops the practical managerial and administrative skills of the students.

5 Reasons Why To Go For BBA Degree

Pakistani environment is fertile for business entities and welcomes numerous appealing opportunities for fresh and experienced business persons with graduate degrees.  

Students often prefer the BBA program. It is due to the various appealing features of the BBA degree.

A graduate business administrator acquires enough knowledge of marketing, sales, budgeting, and many other aspects of business life.

Why is a bachelor of business administration favorite to a greater number of students? Let us have a look at the possible reasons:

1. BBA offers multiple career opportunities

A bachelor in business administration opens several greater avenues for students in building their careers as an employee. Students have multiple choices to get jobs in various departments.

BBA is suitable for multiple fields, like marketing, sales executives, accountants, financial advisors, and budget planners.

Whether you intend to work in the public or private sectors, you can find a BBA degree holder in approximately every organization.

But some posts require a master’s degree with BBA. However, if you have enough investment, your own business will favor you greatly.

2. Offers experiential learning

Students get exposure to the outer world through practical learning opportunities. Various activities and events are organized to help the students face the challenges in the real business world. Internship tenure enables the student to deal with and tackle real-life problems. Students get connected with expert professionals and leaders through seminars. On the whole, a BBA degree holder has the potential to become a great corporate through experiential learning opportunities.

3. Polishes communication skills

Business personalities often feel difficulty when they are unable to deliver their idea and content to the team or customers.

A 4-year BBA program polishes the verbal and written communication of the under-graduates. Presentations, workshops, seminars, written & oral exams, and assignments are helpful to students.

Students can better communicate their ideas, give possible solutions to problems, takes decisions confidently, and offer proposals in a more convincing manner.

4. BBA creates an appealing business personality

The teaching methodology and physical environment of the institute build the impressive personality of the undergraduate.

Business studies are designed to make students more confident and bold so that they could perform better and take quick decisions in their professional life.

It helps to create an impressive professional that can make connections with the business world elegantly.

5. A gateway to higher business studies

The courses that are taught in BBA can build excellent basic concepts for further studies like a master of business administration.

MBA is the requirement for various posts. So students can get benefited from the degree if they intend to do higher studies.

Qualities to be Business Administrators

Business knowledge and carrying a degree from a top-rated business school are not enough to acquire a successful career.

Whether you are a graduate of a business school or a master’s degree holder, you need to upgrade some skills and qualities that can make you successful in your career life.

Here are the four qualities that are necessary for business employees and business owners as well:

1. Successful planner and organizer

A business entrepreneur plans various projects and implements them simultaneously. Good planning of each project includes market research, complete information on the product and services, the status of the potential competitors, possible challenges, and opportunities.

The organization of daily tasks and events shows that an administrator is qualified well.

2. Effective interpersonal skills

A business administrator must possess effective interpersonal skills. People associated with business entities have to communicate with laypersons in villages, towns, and cities.

So a graduate must learn to differentiate the cultural differences and lingual differences to serve customers.

Sharp verbal and written communication is not only a core feature to get success rather it makes the personality of an administrator impressive.

3. Good time management

Workplace stress, an overload of projects, and dealing with daily reports require quick and reliable task management.

An administrator manages all tasks within a short and given time duration.

4. Customer-oriented Approach

A customer-oriented approach is also desirable for business entrepreneurs.  A good administrator always tries to help and support the customers.

Customers’ needs, values, preferences, feedback, and criticism are accepted with an open heart and an administrator works to facilitate the customers.

A graduate in the practical field tries to learn about the products and services more and more to attend to the queries professionally.

Eligibility Criteria for Admission to BBA Program

Admission criteria for the BBA program vary from one educational institution to another. A general eligibility criterion for admission to the BBA program is as under:

  • Candidates who have passed the Intermediate Exam / FSC / I.Com/ ICS/or equivalent with 45 % marks
  • Candidates who have passed A level or equivalent with 45 % marks
  • Students have to pass the Entry test also to get admission to specific universities

Course outline or Core disciplines in the BBA Degree Program

The BBA program is divided into 8 semesters usually. Students are taught nearly more than 60 subjects in the 4-year program. The selection and arrangement of the subjects vary from one institute to another in each semester. But the general list of subjects that nearly every university teaches is as under:

  • Business Mathematica & Statistics
  • Management Accounting
  • Business Analytics
  • Business Law
  • Direct & Indirect tax
  • Economics
  • Essentials of Information Technology
  • Principles of Marketing
  • Production & Material management
  • Human Resource Management
  • Consumer Behavior
  • Operations Research
  • Research Methodology

The above-mentioned list includes a few subjects only to know the type of subjects students are going to study. Additionally, other disciplines like sociology, psychology, Basics of English, Current Affairs, Islamic Studies, and Pakistan Studies.

Scope & Career Opportunities for BBA degree holders in Pakistan

A few years ago, there was a shortage of BBA degree holders in the country. The high demand for professionals with BBA degrees led the universities and educational planners to introduce the BBA degree program at a vast level.

You can find numerous opportunities for business and employment with a BBA degree in Pakistan. The reason is that the majority of Pakistanis like and prefer business as a career. Even there are thousands of people who are doing their own business along with a regular 9 to 5 job.

1. Employment Opportunities

Those who are interested in an office-based job with a BBA degree can seek employment in banks, business firms, educational institutes, real estate offices, various government departments, and public and private organizations.

Healthcare, information technology, law firms, educational institutions, and financial advisory services also welcome a BBA degree holder.

You can upgrade your Curriculum Vitae (CV) by getting certified with an MBA degree. Another way to enhance the worth of a BBA degree is to do courses of short duration in your interested area to get a job in sectors like marketing, computer technology, and many others.

Whether it is hosiery, textile, cutlery, furniture, or home construction, every type of business needs financial advisors, auditors, marketing managers, sales executives, and accountants.

2. Setting up own Business

No doubt, Pakistan is one of the countries where you can find unlimited opportunities to do business. If you want to make your career as a business owner, all big cities of Pakistan like Sialkot, Gujrat, Lahore, Faisalabad, Multan, Bahawalpur, etc. have deep welcoming roots for business entities.

Besides, the Pakistani home industry has been flourishing and growing day by day in smaller streets of villages and towns.

You can run a successful business in your interested area and utilize all skills of business that you have learned during graduation.

Salary for BBA Graduates

Salaries of graduates vary based on various factors, like;

  • There is a clear difference in the salaries of the employees working in private and government organizations and institutes.
  • A budget of the company or organization also specifies the salaries of the workers. A tannery earns enough revenue to pay higher salaries to the workers as compared to a low-budget manufacturing company.
  • The locality is also a greater factor to define the salaries of employees as smaller towns pay less to the employees as compared to the bigger towns and cities.
  • The different scales have different salaries managers, sales executives, and sales representatives have different rates of salaries.
  • A BBA graduate who has demonstrated better at entry-level may get better pay based on services and experience.

A tentative salary range for BBA graduates starts from nearly 25,000 to 30,000 rupees. However, many multinational companies and business entities pay nearly 40,000 rupees also to the BBA graduate at the entry level.

How to select a university for BBA?

Students who seek a standard education in a peaceful and creative environment, need to choose the institute wisely. If you want to get admission to any university, it is advised to check the ranking and status of the university in the list of the Higher Education Commission (HEC).

HEC is the institute of Pakistan that recognizes and certifies the universities across the country as per set national and international educational standards.

A university verifies each department from HEC as per locality, physical environment, teaching standards, examination regulations, and administration services. So, students should not go blind while choosing an institute.

Here are some features that can help you to decide on your institute:

1. University must have a Qualified faculty

How many Masters and Ph.D. holders a university has hired in the faculty? The more qualified faculty delivers more standard education to the students. Students get a chance to work with professionals and leaders in the business field.

2. Check National & International ranking

Check out the national and international ranking status of the university you intend to select for the undergraduate program.

3. Annual graduates

How many graduates a university has been producing annually? It exhibits the standard of and likeness of the students for a specific university.

4. Student placement opportunities

Does a specific university keep job opportunities for degree holders? Many universities produce jobs to facilitate their students. Sometimes, universities refer their bright degree holders to various institutes to get hired.

5. Fee structure and scholarships

What is the range of fees for a specific degree program? How does a university facilitate the students through multiple scholarships? By reviewing the fee structure, you can select an institute that charges a reasonable fee.

Universities in Pakistan offering BBA Degree

Business administration discipline is becoming optimistic for graduates as the rate of job growth in the business field has been increasing every year. The Bureau of Labor Statistics has issued job growth rates for the year 2020.

According to the research statistics, the job growth of financial analysts is 23 %, Human Resource Managers 21 %, and Accountants and auditors 16 %. Such optimistic statistics have boosted the business schools to upgrade the standards of teaching at business colleges and universities.

Many public and private sector universities have acquired the BBA program recently due to the high demand for professionals. There are hundreds of universities that have started the BBA program in the last few years in Pakistan. Here is the list of the top 10 universities from all over Pakistan:

1. Lahore University of Management Sciences (LUMS)

LUMS is among the top 6 universities in Pakistan that are ranked in the world’s top 800 universities. When it comes to management sciences LUMS is ranked at the top due to its quality teaching methodologies, research, community development, and excellent social integration.

Due to its high fee structure, it could not get ranked highest in the list of HEC. A BBA student can get a qualified educational environment at LUMS. The fee structure varies per credit hour.

A tentative fee for the graduate program may be up to 1,40,000 rupees per semester for 6 credit hours.

2. Lahore School of Economics (LSE)

Lahore School of Economics has gained momentum in business studies in no time. HEC has ranked it 2nd due to quality education, facilities, and physical environment. An estimated fee is nearly 50,000 rupees

3. Institute of Business Administration (IBA), Sukhar

As per the HEC ranking list, IBA gets 3rd position, and IBA has been serving students and professionals in elegance.

It is among the universities that have maintained its glory and standard. The fee structure ranges from 40,000 to 50,000 rupees per semester for the BBA degree program.

4. Institute of Management Sciences (IMS), Peshawar

Another university that has recognized itself among the national universities is IMS.  HEC has ranked it at 4th position in the business category.

It has been providing greater opportunities to the students through exposure to real-world problems during academic life.

It conducts frequent seminars, business-related events, exhibitions, and workshops to indulge in leadership qualities and teamwork among the graduates.

The fee structure is also favorable to the students, which is nearly 70,000 rupees for the undergraduate program.

5. Institute of Management Sciences (IMS), Lahore

Though this institute could not get a better ranking in the HEC business category due to various other factors, yet it is listed as number 5 due to the quality of academic life at the university.

IMS Lahore has been producing professionals that can compete with professionals at the national and international levels. An approximate fee for BBA is 45,000 rupees that are affordable to the majority of the students.

6. Shaheed Zulfikar Ali Bhutto Institute (SZABIST)

HEC has given it the 6th position in the business category. National and foreign students approach the university due to its standard teaching and peaceful educational environment.

The fee of BBA is approximately 1,00,000 rupees.

7. Institute of Business Management, Karachi (IBM)

IBM has been producing quality business administrators every year. The approximate fee structure is nearly 1,00,000 rupees.

These top universities are ranked based on education standards and the ranking of HEC in business management. The fee structure is an estimate only and educational institutes upgrade the fee annually. If you get a chance to meet or talk with senior students of BBA or X-students of the selected university, you can better decide to get admission at a specific university.

Top Universities in the world for BBA degree

Students go abroad to get a business education. Worldwide universities are creating business administrators and executives that can serve more passionately and professionally. Here is the list of top-rated universities worldwide that are creating thousands of business professionals every year:

Top Business schools for BBA in Europe

  1. Sustainability Management School
  2. TIO University of Applied Sciences
  3. The International University in Geneva
  4. South-Eastern Finland University of Applied Sciences, XAMK
  5. Swiss School of Higher Education

Top Business Colleges in Canada

  1. Centennial College
  2. Humber College
  3. Vancouver Island University
  4. Algonquin University
  5. Royal Roads University

Top Business Schools for BBA in the United States (USA)

  1. Yale University
  2. Wharton Business School
  3. John Brown University
  4. Haas School of Business
  5. Lakeland University

Top Business Schools in the United Kingdom

  1. University of West London
  2. London Business School
  3. University of Gibraltar
  4. Richmond University
  5. University of London

Top Business Schools in New Zealand

  1. AUT University
  2. Massey University
  3. University of Auckland
  4. Lincoln University
  5. University of Canterbury

Top Business Schools in Australia

  1. Melbourne Business School, The University of Melbourne
  2. AGSM MBA, University of New South Wales.
  3. College of Business and Economics, Australian National University
  4. La Trobe Business School, La Trobe University
  5. Monash Business School, Monash University

Bottom line

Whether you decide to go abroad for business studies or you select a national university, the purpose is to acquire an active academic life that will resultantly help you to become a successful entrepreneur in the future.

Academic life and its events can better predict your future professional life. More and more exposure to the business world during studies will boost the undergraduates to perform their best.

Getting a BBA degree with good grades is not satisfactory rather students should know the market trends. Sometimes, theory differs from practical experience due to cultural differences, economic hindrances, and a lack of educated people in the business line.

You should do short courses or specializations in the area of interest.  For instance, if you are interested in auditing, take its training from professionals. Internships with specific prospects will expose the real-life strengths and challenges associated with a certain post.

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